Our Company

Who is 1st Choice?

1st Choice Builders LLC is a quality and customer service driven company specializing in custom home remodeling and custom home builds in the Twin Cities and Western Wisconsin area.  When it's time to work on your home, you need to make sure that you have the right people to help you.  We realize that time and budget are your primary concern and we pride ourselves in being effective communicators to make sure everyone involved is continuously running with the same expectations at any point during a project. We also realize we are guests in your home and will take all precautions necessary to show you the utmost respect while we are welcomed as your guest.

Company History

Chris Koss established 1st Choice Home Improvements in 2004 near his hometown in Oconomowoc, Wisconsin.   1st Choice was primarily in the business of home improvement and small remodeling projects.  Leading up to starting his business in 2004, Chris always had a passion for carpentry. He began working for a remodeling company in high school, then obtained his Construction Management degree at University of Wisconsin-Platteville, and worked his way up from a lead carpenter to project manager for a general contractor in the Milwaukee metro area.

Working from the home office.

To be closer to his wife's family, the Koss family moved to Hudson, Wisconsin in 2006 and Chris continued working on bathroom, kitchen and basement remodels in the Twin Cities metro area. Business continued thriving so Chris shifted the company's focus to general contracting for large-scale custom remodels and custom homes and in 2012 changed the company name to 1st Choice Builders LLC.

What sets 1st Choice Builders LLC apart from other general contractors is that we have our own carpenters and designer, which allows us to be flexible and offer a wide range of services to our customers all with the same goal in mind, to Build Better Homes.  Chris continues to be very involved in each project, working closely with our Project Manager, Designer and contractors to maintain a positive experience for our customers.  We constantly strive for the highest quality of craftsmanship while fulfilling our customers' wants and needs.


When you first meet with Chris, you will understand our 1st Choice philosophy immediately. We like to be honest, realistic and flexible throughout our process. We keep our discussions down-to-earth so we can get an understanding of what you want to achieve with your project and you gain understanding on how we can provide that for you.

Most of the questions we hear when discussing a potential project - how much it will cost? can it be done? how long will it take? - ultimately comes down to your trust in our ability to get you what you want. Trust is the key component to a great working relationship between us and our customers.

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